I found this project quite hard. This is because I wanted to think of a solid idea that would subtlety make people think about drink driving. I want the audience to have a think about driving home while their drinking their pint down at the pub. I feel I have achieved this however there are a few areas I would like to improve on. For starters I need to follow the brief more closely color wise and by the end my envelope seemed to have become a tad smaller than the original net. Overall I am really chuffed with the final products ad I feel the addresses I have included in my mail list are relevant to the envelopes main goal-to raise awareness of drink driving.
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