Thursday 22 March 2012

Image.D&AD.

I first looked at the quote given..."It always rains in your country". Then thought about trying to find the positives of rain and how I could put a positive friendly spin on the quote using type as image.
Then thought about trying to find the positives of rain.

This is my interpretation of rain falling.
I then started thinking about the direction rain fell in and other objects related to rain, and how to illustrate it using the quote it never rains but it pours.





 


I then  used the separate letters from the original quote "It always rains in your country" and used the letters as rain. I used the world rain form the original quote to make it feel like a statement was being said
"Rain. It never rains but it pours." To separate the rain from the word rain I highlighted it in white.




Image.Colour

 8 different stencils were used to produce this book/poster. The poster is my interpretation of the word colour















Image... Scale/Frame/Format.

The idea for this eye chart came form looking at football and the different aspects relating to the game.



Image. Type as image

"12 Hour Day. "
The idea for this came form taking the quote and creating a clock 
using the quote as the hands of the clock.

"Best way to save money".
The idea for this came from thinking of  the different ways to save money. I thought about a piggy bank and connected the image to the type.

"To the moon and back."
The idea for this came from thinking about rockets to the moon. I changed the 'T' into a rocket ship and connected a friendly looking moon to the 'K'.
Typefaces for all 3 posters are Helvetica.