Friday, 8 March 2013

The slow cooker.

Above is the initial sketches for the slow cooker brief. I wanted to make the identity of the 'The Slow Cooker' feel quite traditional. Traditional like an emblem or pub sign.   The slow cooker is essential to cooking process and I thought i could utilise this object within the logo.

I vectored the drawing in Illustrator. 

Below are some of the initial designs. 
I like them and I feel they are appropriate. How ever I need to experiment more.





The combination of the object in the centre, 
 the added circles and the banner give it a traditional aura. 
Simple but eye catching and memorable.

I feel that  the browns make the logo look more authentic and traditional in 
comparison to the black and white versions.





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